Best Car Company In The World – Toyota retained the best place in car investment since he was named the most valuable brand of cars in the world.
According to the Interbrand Group’s Marketing Research Group, the Japanese car manufacturer at the top of the brand was $ 27.8 billion, which is six percent in 2010.
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Mercedes-Benz was a Toyota directly with a tail with a brand of $ 27.4 billion, while BMW was the third highest engine brand worth $ 24.5 billion, age news.
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According to Hyundai report, Korean car manufacturer, it has seen the largest improvement that increased its value by 19 % to $ 6.0 billion.
Other main car manufacturers were Volkswagen, which had 14 % improvements and Audi increased by 13 percent.
According to the report, Ferrari received the slowest growth brand of 1 %and passed it over it, including HTC smartphones and tractor manufacturer John Deere, immersion of 91 in 99.
BMW overtook Toyota as the most valuable car in the world, an annual investment of the world’s best brands.
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According to Mercedes-Benz, Volkswagen and Audi, the 100 best global branded brands have improved the value of their brand that released the company on the Millward Brown market today
Toyota has become the best automotive industry in the prestigious Forbes 2016 list in the world.
Japanese giant cars are 6. In the total list with the best 12 car companies, but only one of the first ten. The total brand is 42.1 billion dollars, Toyota exceeded the list of car brands and placed 2ND at 14. BMW value of $ 28.8 billion.
Toyota completed the sixth highest stamp on the overall list and the most valuable for car manufacturers. BMW comes next in #14, followed by Mercedes-Benz ( #20), Honda (23), Ford (35), Audi (36), Chevrolet (59), Lexus (63), Porsche (67), Nissan (70), Hyundai (71) and Volkswagen (77).
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This is good news, especially for Toyota and VW groups that dominate almost half of the brands. The Japanese and German manufacturers have all shown, with the exception of two investments, Ford, Chevy and Hyundai, excel in exceptions.
Volkswagen seems to have taken the biggest hit this year and of course! The success of Toyota is even more commendable, because Lexus is also part of the list that contributes more energy for the Toyota group.
Toyota is now the most valuable brand of cars; Tesla increased to 8. Tesla, which increased the brand value by 32 percent to $ 5.9 billion, Land Rover and Porsche underwent to jump this year to 8 this year in this year’s ranking between the automotive industry.
Again, I do not become too much on these evaluation based on the value of the brand, by no means reflecting the quality or if the company is even better than the competition. This investment is only a hint of demand and popularity, people love the first ten lists of brands that all show.
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McDonalds their salty and sugar unhealthy food has nine and metro healthy food chain is ninety -days!
The Samsung baby is 10 compared to the technological world, while the innovation giant Sony, which has an even better quality than Samsung is 73.
Nike is 16 years old, I tried all the sports shoes and I feel
Coks are among the top five when Pepsi is 30 years old. Both drinks, I have to be honest, taste about 2% differently. Still one is 25 points per (I like PEPS because it is sweeter).
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This is just the absolute popularity of the public for the ten most famous, perhaps primary companies that have undoubtedly worked hard to get where they are and earned, because as a marketing officer I think nothing is sold better than a brand, origin or reputation. What this investment does not reflect quality or content in relation to the competition.
The annual Global Business Report Valuation Consulting Finance on the most valuable car in the world sets German car manufacturers as a valuable brand in front of the Japanese main Toyota.
Mercedes-Benz went through Toyota and BMW to demand the polar position as the most valuable automotive brand in the world after growth from 24% to $ 43.9 billion.
The second slip was Toyota (6% to $ 43.7 billion), just before the third BMW representative (6% more than $ 41.8 billion). Toyota faces the demanding landscape of the brand, mainly because of the weaker position in China, because consumers left the Japanese manufacturer and other signs of efforts such as Mercedes-Benz.
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Tesla (up to $ 10.7 billion) is also recorded last year a very powerful growth in the brand value and grows to 30 – 19th place between automotive brands around the world.
In addition to the top ten, several Chinese brands are enjoying the value of a significant brand with a focus on the Chinese domestic market, which is now the largest in the world.
As manufacturers produce a wide range of new environmental models, the sale of larger sports vehicles (Off -Road vehicles) generated income for many brands, led to SUVs, which now account for 34% of all new car sales of nearly 28 million units worldwide. This includes Mercedes-Benz (805,000 SUVs sold worldwide in 2017 in several models) and Nissan (which sold only more than 810,000 x routes themselves).
Last year, a high -end vehicle market broadcasts a number of new luxury brands such as the Audi Q5 and Alfa Romeo Stelvio.
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The Volkswagen Group, which owns the largest fleet in the world worth $ 75.8 billion, is able to use synergies in the Audi, Porsche and Volkswagen areas. The Volkswagen Group focuses primarily on improving relationships with the entire brand on the strategy of 2025 strategy.
Michelin became the most valuable tire brand in the world with a brand of 30% $ 7.9 billion last year. Passed Bridgestone (dropped by 6% to $ 7.0 billion) that slipped from one to a second
I always thought the value of the brand was more art than science. Because Kingfisher promised his “brand” as collateral and received Rs. The 3,000 CR loan is punished. However, this report is too accurate with numbers (eg X brand value increased by 6% in 2018 VS 2017). Is the brand awarding in B-schools?
Certainly not science, but certainly not art. Which method they use always assumes several things. But definitely an industry where some very qualified people get a lot of money to get a number based on assumptions and estimates.
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In general, it is best to appreciate brands using all appropriate brand valuation methods and synthesize results to conclude
Of course, when you return the numbers, with or without assumptions and synthesize them, we have to have a number. This number can be recorded by any many numbers before or after the chamber. That doesn’t mean it’s an accurate number. Just because the result was observed 11.657%, it says nothing about the accuracy of the number itself.
What would probably be fair to say that the investment is approximately accurate because the same method was used for all. If individual results are not comparable and you are exposed to the problem of number of numbers.
Nevertheless, the brand value is a very important parameter, whether it is the value of sharing, fees, taxation. Even if you sell your one store, the brand value comes into play.
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For six consecutive years, Toyota won the title of the most valuable brand among car manufacturers with a value of $ 29.987 billion – a 5 % strong growth in the previous year.
So far, it has been named the most valuable brand of car manufacturer 11 times, a total of 13. It was to be the second until 2010 and 2012.
The new study on the market Kantar Millward Brown in the 100 -Best Global Brand Brand 2019 Brandz study is close to the most valuable car work of the year. Mercedes and BMW are surrounded by the first three.
However, when car manufacturers were stacked against other 100 companies, car manufacturers failed so well. Of the top ten car manufacturers, only the first three ranked in the TOP 100 – Toyota 41, Mercedes 54 and BMW in 55, when all three fall into their investment in 2018
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VW brings the biggest advantages of the location of the most valuable car brands, Porsche displaced Maruti Suzuk and was the only ten newcomers.
According to the study, Mercedes-Benz is the second most valuable brand in the automotive industry, the location of 56 as a whole and then BMW 61, according to which it loses 9 and 12 percent.
Ford and Honda dropped out of the 100 best lists when they lost 10 and 15 % of their values compared to 2019.
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